If you want to create a world-class experience for the users of your voice chatbot or voice-enabled products, then it’s important to enhance their experiences by improving voice interactions. That’s where voice user experience or voice UX design plays a key role. But when you’re designing for voice UX, there are some important aspects to consider. Check out these voice UX basics and best practices:
Why is Voice UX Important?
As one of the most common and natural forms of communication, it was only a matter of time before voice would play a crucial part in the user interfaces used today. From cross-platform devices to voice-only assistants made from major companies, such as Google, Apple and Amazon, voice interfaces are helping people answer questions and take care of tasks. But to ensure these products and applications provide value for the user, it’s vital to consider voice UX design. Voice UX design helps enhance the user experience so that people can easily use the voice UI and product and have a pleasant interaction.
Designing Voice UX for Your Bot
When you implement voice UX practices, you can enhance the user experience and keep your audience coming back. Here are some best practices to put into action for voice UX design success:
- Get personal. When you infuse personality into your voice UX design, you add a human element to the experience. Creating a persona for your voice bot also provides an opportunity to ensure your bot aligns with your brand. Consider giving your bot a name and a friendly tone that matches your brand’s voice so that your audience knows they are conversing with a bot and not a human. This helps give your voice application an identity while building trust with your audience with transparency.
- Design with a purpose. By knowing the purpose of your voice bot or application, you can improve your voice UX. For example, if your voice bot’s purpose is to help users easily book flights, then it’s a good idea to design the flow of conversation based on the steps the user likely will take to book the trip.
- Think about the flow of conversation. Get an understanding of the customer’s journey so you have a place to start when mapping out the flow of conversation. Consider using copywriters and conversational interface specialists so that the conversation has a broader audience that is not limited to the developers when developing the script. These specialists can help your team come up with creative responses to user requests that help humanize the user experience.
- Plan for Errors. Errors likely will occur, so it’s key to have a few strategies when mishaps happen. Enhance your voice UX design by crafting error messages that deal with generic and specific errors. For example, you can design the bot so that it redirects the user into providing specific information, such as telling the user to provide only two digits for her birth month and birthdate after failing to answer a date-of-birth question.
- Use prototyping tools to your advantage. Prototyping tools make it simple to test your voice application, which makes it easy to determine if an adjustment is needed in your voice UX design. For instance, you can leverage Botsociety’s prototyping tools to develop high-fidelity voice applications and customize them so that important stakeholders and users can test the beta version. This helps you save time and money so you don’t make a huge investment in the final product without catching errors.
Voice UX design is essential for improving the interactions your audience has with your voice UI. That’s why it’s key to design with the user experience in mind when developing your voice applications. By using these best practices for voice UX design, you can enhance your voice application and create a better user experience for your target audience.
Also published on Medium.